AI Insights · Timothy · July 2025
Top Free-to-Play Games Performance in the US: Q2 2025
Discover the performance trends of the top free-to-play games on a unified platform in the US during Q2 2025, based on Sensor Tower data.
In the second quarter of 2025, the free-to-play gaming sector in the United States showcased notable trends across various applications on a unified platform. Here’s a closer look at the performance of the top five games based on data from Sensor Tower.
Block Blast！ saw fluctuations in weekly downloads, peaking at approximately 870K in mid-May. The game's weekly active users also varied, starting at around 8.7M and closing the quarter slightly lower at 7.2M.
Fortnite: Mobile Battle Royale experienced an impressive weekly revenue peak of $1.1M in early June. Downloads decreased over the quarter, from 1.4M in mid-May to about 574K by the end of June. Meanwhile, active users grew significantly to over 5.3M.
Roblox maintained a strong foothold in the market. Weekly revenue reached $4.1M in mid-June, with a steady increase in downloads, culminating in 556K at the quarter's end. Active users also expanded, exceeding 47M by the last week of June.
Royal Kingdom showed a robust revenue climb, reaching over $5.3M by the end of June. Downloads varied but settled at 455K in the final week, while active users rose to over 2.1M during the same period.
Kingshot demonstrated a remarkable revenue increase, achieving up to $4.9M in late June. Downloads showed an upward trend in May, peaking at 543K before stabilizing. Active users grew steadily, reaching nearly 496K by the quarter's close.
These insights reflect the dynamic landscape of free-to-play games in the US. For more detailed analytics and trends, visit Sensor Tower.
